Northwind Analytics

Growth & revenue dashboard

Data through June 2026 · 24 months · all figures computed from source data

Current MRR
Total Customers
Net New (Jun)
Churn Rate
💡

December churn spikes are the pattern to fix. Churned customers hit 19 in Dec 2024 and a record 27 in Dec 2025 — the two worst months in the dataset, ~57% above the 14.7/mo average of all other months — and support tickets peaked at the same time (203 and 238). Growth still compounded through it: MRR is up 4.1× in 24 months ($48.2k → $197.4k), with monthly adds of $10k+ becoming the norm from Jan 2026 onward.

Monthly Recurring Revenue

New vs. Churned Customers

New Churned

Support Tickets

Tickets / month